About Attentive.ai
Attentive.ai is a fast-growing vertical SaaS firm backed by leading global investors, including Insight Partners, InfoEdge Ventures, Vertex Ventures, Partners, Tenacity Ventures and Peak XV (Surge). Fresh off our Series B raise and a proven foundation in our AI-based platform - Beam AI, we’re now expanding into a fully automated software ecosystem with AI-powered workflows for estimating, bidding, and improved collaboration for the construction and field services industries across the US & Canada. Our mission is to help businesses automate preconstruction workflows, improve operations, and drive revenue through simple, powerful, industry-focused products.
Position Overview
We’re looking for a Field Marketer who thrives in high-energy environments and wants to be at the forefront of how AI is being adopted in construction. This role is hands-on and execution-heavy - perfect for someone who enjoys being in the field, interacting with prospects, and contributing directly to pipeline and revenue. You’ll report directly to the Global Head of Marketing and help bring Beam AI to life across major industry events, regional activations, and customer touchpoints.
Key Responsibilities:
1. Execute High-Impact Events & Trade Shows (40%)
- Support on-ground execution of flagship events like WOC, AHR, New York Build Expo, and regional construction conferences
- Manage logistics: booth setup, demos coordination, swag, vendor partners, and on-ground operations
- Ensure a standout booth experience that drives high engagement and demo conversions
2. Drive Pipeline from the Field (25%)
- Capture and qualify leads at events and ensure seamless handoff to SDRs and Sales
- Help drive meetings, demos, and pilot sign-ups directly from field programs
- Track pipeline contribution and support follow-ups post-event
3. Support Pre-Event & Post-Event Campaigns (15%)
- Coordinate with marketing to drive event attendance via email, LinkedIn, and outbound
- Assist with post-event nurturing and retargeting campaigns
- Work closely with SDRs to align outreach around field events
4. Partner with Sales & Customers (10%)
- Collaborate with Sales to identify target accounts and VIP prospects for events
- Support customer meetups and capture testimonials, feedback, and insights
- Act as a strong on-ground extension of the Beam AI brand
5. Track Performance & Insights (10%)
- Maintain clean and accurate data on HubSpot / Salesforce
- Track key metrics: leads, meetings, demos
- Deliver post-event reports with actionable insights
Required Skills & Experience:
- 0–2 years of experience in marketing, events, or business development
- Highly organized, detail-oriented, and proactive
- Strong communicator who is comfortable engaging with prospects in-person
- Willing to travel frequently (30–50%) across the US
- Excited about AI, construction, and fast-growing SaaS environments
Success Metrics (KPIs)
- Events executed per quarter (quality + scale)
- Leads captured and qualified
- Meetings/demos generated from events
- Pipeline contribution influenced by field marketing
- Event-to-pipeline conversion rates
What Success Looks Like (First 6–12 Months)
- Execute 5–8+ high-impact events with strong operational excellence
- Contribute meaningfully to pipeline and pilot generation
- Become a trusted partner to Sales for field-driven growth
- Independently own smaller regional events and activations
Why work with us:
- Join a rapidly scaling vertical SaaS firm, transforming the construction industry
- Drive high-visibility outbound demand gen programs across the US & Canada
- Opportunity to own and grow the outbound team within the organization
- A culture that values creativity, clarity, and customer-first thinking
- Competitive compensation and the opportunity to grow with a global, driven team
